CRW Consulting & Distribution is dedicated to solving the problem of corrosion through research, product development, outreach, education, and professional services.

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CRW Consulting & Distribution helps organizations eliminate the most common cause of coating failure—rust. We provide optimized coating adhesion, which extends your assets' life while lowering the need for mandatory maintenance.

In addition to distributing the best rust removal solutions in the industry, CRW Consulting & Distribution's experts can help you create lean processes and reduce operating and ownership costs by up to 50%.

Our commitment to our customers is to continue to research metal surface contaminants in order to develop environmentally safe and cost-effective solutions. CRW Consulting & Distribution takes pride in assisting top global organizations in their pursuit of best practices to ensure the integrity and longevity of all metal surfaces.


Meet Our Experts


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Robert Richter

Robert Richter, NACE CIP Level III certified #194, has been announced as managing member by CRW Consulting & Distribution. Richter brings nearly 45 years of coating industry experience. In addition to previously managing his own sandblasting and painting company, Mr. Richter served in various roles throughout the petrochem, rail, marine, and offshore industries. These roles include: construction coordinator for Houston Lighting & Power Company, technical sales and service manager for Valspar Mebon, southern regional industrial manager for Duron Paints and Wallcoverings, and eastern US regional manager for Chlor-Rid.

In his new role, Mr. Richter will manage sales for the company’s distribution of non-toxic and biodegradable, metal surface preparation products that eliminate corrosion. Mr. Richter comments, “I have seen many product theories come and go. I cannot be more confident in the products CRW Consulting & Distribution provides. Our surface decontamination technology is revolutionizing surface cleanliness and coating adhesion. I am blessed to be a leader in this revolution.”


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Norman Petticrew

CRW Consulting & Distribution has announced that Norman Petticrew, NACE CIP Level III certified #850, has joined their team of experts as Technical Sales Manager and managing member. Petticrew boasts over 50 years of surface preparation and coating industry experience. He has held various roles throughout the petrochem, rail, marine, and offshore industries. These roles include: SME, Subject Matter Expert Valero Refinery, Meraux, LA for Coatings, Fireproofing & Insulation, Technical Sales and Service Manager for International Paint, Porter International, Ameron, and Central US Regional Manager for Chlor-Rid.

In his new role, Mr. Petticrew will manage sales for the company’s distribution of non-toxic and biodegradable, metal surface preparation products that eliminate corrosion. Mr. Petticrew comments, “In the early years of my involvement in the coatings industry, we didn’t have as much corrosion issues that we see today. The reason being that we were using red-lead based coatings that did not allow the soluble salts to migrate into the steel for this to happen. With red-lead coatings being outlawed due to safety hazards of humanity, we are now forced to find other means of protecting the surfaces, in which the soluble salts removal and surface passivating technology has become the key element in corrosion prevention. I am fortunate to have the honor of passing on my vast experience as one of the key professionals in this modern-day technology for teaching industry professionals about proper surface preparation in order to achieve successful coatings applications.”


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Bill Dykes

Bill Dykes has been appointed as Sales Manager focusing primarily on Onshore Upstream Oil and Gas, Agriculture and Construction by CRW Consulting & Distribution. Dykes has approximately 45 years of oil industry experience, spending nearly 30 years with Occidental Petroleum Corporation. Following Oxy, Mr. Dykes joined the Tagos Group to lead international business development and oilfield services and then Epex Solutions. Throughout his career, Mr. Dykes has brought new and advanced technologies in the areas of nanotechnology, water treatment, corrosion control and process optimization to Oil and Gas and other industries.

In his new role, Mr. Dykes will manage oil and gas industry sales for the company’s distribution of non-toxic and biodegradable, metal surface preparation products that eliminate corrosion. Mr. Dykes comments, “There are very few technologies that can significantly impact such a wide range of industries like the products CRW provides. Creating the cleanest possible substrate not only benefits the asset owner with better coating adhesion but provides a surface for better weld beads and less long term risk.”



Trey Chandler

Trey Chandler is an accomplished sales and operations management professional with over 15 years of purchasing and finance, and production expertise. He is a results-driven leader with excellent communication and interpersonal skills, a strong emphasis in cost analysis, and establishing sustainable revenues and maximizing returns in underperforming markets. Proven history and success increasing profitability, improving performance, and cultivating productivity in sensitive, fast-paced environments and a highly competitive industry. Tenacious in building new business, securing customer loyalty, and forging strong relationships with external business partners, generating high-dollar sales. Solid ability to rapidly assimilate new technologies and concepts to meet the demands of dynamic and diverse operational environments and customer satisfaction.

Currently Trey is in Executive Operational Leadership of an industry leading distributor of drilling equipment and supplies, and is directly responsible for the overall fiscal performance. He is also a key member and key strategist of an Executive Committee that is comprised of the CEO, President, and Treasurer. In this position he is responsible for the P&L numbers and strategy for future projects and the overall company’s direction.


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Tobias Wood

Tobias Wood is a founding member of CRW Consulting & Distribution and brings more than 30 years of experience in banking and start-up ventures to our team. He comes from a long lineage of cattlemen and is not only accomplished in finance, but also in ranching. Giving back to the community is a top priority for Mr. Wood and he is very involved in local philanthropy efforts.



CRW Consulting & Distribution is proud to provide a simple yet powerful resolution to the chronic problem of premature coating failure.

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